Challenge

Tasked with getting the word out about the opening of the new CareConnect facility and its benefits.

Solution

Digital display, social, radio, outdoor and print with the message of fast, convenient and affordable care.

Results

Throughout the course of and in the months following the campaign, the new facilities were able to reach volume goals. In addition, those coming to AnMed Health’s website from the CareConnect ads were more engaged than the average visitor and much more likely to view on a mobile device. These findings helped shape the best user experience for the newly redesigned AnMedHealth.org.
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